Here are two articles I've written for the Public Relations Institute of Australia.
The first is entitled Stoking Your Creative Streak.
The second is entitled Inspiring Better Brainstorms.
First, thanks goes to Lloyd Grosse, PRIA's national information officer for both the invite to write for them as well as the link.
Second, if you're not a member of PRIA, you should be. It's good for networking and it's good for the industry overall. Go here and give yourself an early Christmas present.